Researchers widely debate creativity, but they often recognise originality or novelty as one of its key elements. And this originality is a product designer’s super-weapon. A weapon that’s powerful yet elusive. Research shows creativity reduces as we go through life. We fixate on finding ‘the right’ answer (a.k.a convergent thinking) and cling to it rather than exploring possibilities. While this doesn’t kill our creativity, it certainly suppresses it.

The art of unlearning →

Zeda.io is a complete product lifecycle management platform →
[Sponsored] Zeda.io helps product teams with product discovery, strategy, building, and shipping in one centralized platform. Navigate through constant context switching, lack of visibility, tracking, and elongated feedback loops. Have real-time visibility on customer feedback, prioritize problems, nail product strategy, and keep all stakeholders in the loop at every step of the product-building journey. Zeda.io’s integrations with Intercom, Jira, Zendesk, Hubspot, etc., add a layer of automation on mundane tasks that intelligently improve outcomes.

Editor picks

Are you testing to test, or testing to prove? →
Two very different mentalities.

TikTok’s ability to engineer the “Consent of the Masses” →
And how they might design a better way.

Designers, use your intuition →
When collaboration becomes consensus-driven design.

The age of creative machines →
The divide between welcoming and fearing AI.

A UX personality test →
Which of the million UX roles suits you best?

The UX Collective is celebrating its 15th anniversary as an independent design publication. Here’s a letter from our editors about what we’re not doing.

Scribble Diffusion: Turn your sketch into a refined image using AI →

Jobs

Product Designer @ Asana
Asana is used by millions of teams across the globe, and there are a wide variety of use-cases and needs across these users. In this role, you would be joining a team called “Individual Experience,” which is focused on enabling individuals to work and collaborate effectively with their team.

Submit a job opening or get your portfolio seen by hiring managers

Make me think

The difference between iteration and prototyping →
“Don't make the mistake of thinking that because Figma has a ‘prototyping’ mode that its your prototyping tool. You may want figure out how far you can get with the Google Sheet API before you add a database, and you can't do that with any design tool.”

Let's build a Chrome extension that steals everything →
“Manifest v3 may have taken some of the juice out of browser extensions, but I think there is still plenty left in the tank. To prove it, let’s build a Chrome extension that steals as much data as possible. I’m talking kitchen sink, whole enchilada, Grinch-plundering-Whoville levels of data theft.”

Understanding the cost of not being accessible →
“If your organization doesn’t already have a highly mature accessibility program, then there’s only one way to save money on accessibility: don’t do anything. But that’s a horrible strategy that might actually cost you more in the long run. As legal actions continue in their high pace, it is inevitable that large organizations will eventually address the accessibility of their ICT systems.”

Little gems this week

How nostalgic UX suddenly became a global trend →

How Duolingo drives subscription conversion →

Why chatbots fail: the novelty of AI does not make up for a bad UX →

Tools and resources

Game accessibility in practice →
How a gamer who is blind plays The Last of Us.

AI images in practice →
How are AI-generated images useful in real projects?

ChatGPT in practice →
10 powerful ways to use ChatGPT as a product designer.

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